by Cassidy McCullough | Aug 19, 2024 | Consumer Behavior, Style
Since its invention around the 1850s, the baseball cap has been worn to block sun rays, hide bad hair days, or accessorize an outfit. Today, we see several common baseball cap styles, like the standard 6-panel cap and the ever-trending 5-paneled trucker hat....
by Cassidy McCullough | Aug 14, 2024 | Consumer Behavior, Industry Insights
Women’s needs have often been overlooked in the promotional products industry, with products primarily designed by men for men, being the only options. 19% of practicing industrial designers, or product designers, are women. Karen Korellis, an article writer...
by Cassidy McCullough | Aug 5, 2024 | Industry Insights
Did you know that the education industry is the No. 1 buyer of promotional items? In fact, education has been the top purchaser of promotional items for 8 of the last 9 years. There are many occasions when promotional items may be used in the field of education,...